Kilkenny, Ireland – Taxback International, a CluneTech company and a global leader in VAT compliance and recovery, has today officially rebranded as Fintua. This transformation reflects the seamless integration of decades of indirect tax expertise with cutting-edge SaaS technology, setting a new benchmark for digital innovation within the fintech landscape. Through this rebrand, the company reaffirms its dedication to delivering smarter, more scalable fintech solutions designed to accelerate positive digital transformation across the indirect tax ecosystem.
Why the change?
Fintua embodies the natural evolution of Taxback International—from a VAT reclaim specialist to a global technology leader within the wider fintech industry. As indirect tax complexity intensifies, businesses demand more agile and intelligent solutions. This rebrand signals our commitment to empowering tax and finance professionals worldwide with innovative technology that simplifies complexity, mitigates risk, and revolutionizes tax management.
The name “Fintua” uniquely combines our fintech expertise with a strong connection to our Irish roots. “Fin” highlights our focus on financial technology, while “Tua,” inspired by the Irish word tuath (meaning people or community), underscores our collaborative, client-centric ethos.
A new chapter of innovation
Rebranding as Fintua is far more than a name change—it is a declaration of our vision and ambition. We remain the trusted partner our clients have relied on, now with an intensified focus on developing intuitive, expertly engineered technology designed to address today’s and tomorrow’s tax challenges.
"As we embark on this exciting journey to become Fintua, I am thrilled to see our company evolve into a brand that truly reflects our innovative spirit and commitment to tax technology," said Catherine Quirke, CEO of Fintua. "This rebranding marks a significant milestone in our growth, and identifies with our ability and commitment to deliver cutting-edge solutions that meet the evolving needs of our customers."
Fintua’s vision is to lead in breakthrough technology that drives positive digital change throughout the indirect tax and wider fintech communities. Our core values—empowering, progressive, collaborative, and perceptive—will continue to guide every solution we create.
“The rebrand of Taxback International to Fintua is a proud moment for all of us at CluneTech. It’s a reflection of how far the business has come since its early days in Kilkenny—growing from a VAT reclaim specialist into a global technology leader in tax and fintech. For me, Fintua stands for innovation, ambition, and the power of a great team working together to solve complex challenges for businesses worldwide. I’m excited to see Fintua lead the way into this new era, continuing our tradition of empowering clients and driving positive change across the industry.” - Terry Clune, CEO and Founder of CluneTech.
To celebrate this milestone, Fintua is hosting launch day events at its Kilkenny headquarters and across global offices, bringing employees together to mark this exciting new chapter.
For more details about the rebrand, launch events, and services, please visit www.fintua.com.
